Predictive modelling is a branch of machine learning and statistical analysis that focuses on using historical data to make predictions about future events. It involves the development of mathematical models that can be used to forecast trends, behaviors, and outcomes based on patterns identified in past data. Predictive modelling is commonly used in a variety of fields, such as finance, marketing, healthcare, and weather forecasting, to make informed decisions and improve decision-making processes. The goal of predictive modelling is to generate accurate predictions and insights that can help businesses, organizations, and individuals anticipate and plan for future events.